OmniTrans ... Freeway Express routes a smile with Tom Clifford

OmniTrans' new bus service...Freeway Express needed a jump start to the head of the line (so-to-speak) and felt a humorous slant could work with the right voice & attitude.

OmniTrans' advertising agency - Industrial Strength Advertising, auditioned 17 wannabees for the part. 
It’s a spin on “The Most Interesting Man in the World”. So after some deliberation on the voice & delivery to authenticate the premise, ISA had Will Lyman of PBS Frontline fame in mind.

Auditioned with a pretty good Lyman-esque tone and got the call 4 days afterward, that out of 17, four were paired down to yours truly. Both agency & client are in the San Bernardino, Ca. area so, we did the session via speaker phone. Worked fine. They were keeping most of the original auditioned aif file I sent in and needed some pick-ups. Got into the habit of auditioning like the real McCoy at (44.1k sample rate) and it paid off on this one. Please click Play to listen to OmniTrans - "Even the Slowest" .

By: +Tom Clifford, VoiceOver & Creative Services

516.488.8840

Birds of Paradise Art Exhibition Promo with Tom Clifford as voiceover

Birds of Paradise - Solo Original Painting Exhibition

• by Artist Sima Amid Wewetzer
And hosted by Homa Amid

Sima Amid Wewetzer, a modern media artist who's new style of 'Abstract Transitionalism' is a unique technique that features exotic and effervescent colors as well as their natural qualities.

• Exhibit Will Run From 11 AM to 8 PM on Saturday the 22nd & Sunday the 23rd
• Light Refreshments Offered Throughout The Day
• There will be Book Signing opportunities with Sima and an opportunity to purchase pieces on display.
• So join us at Keller Williams Realty Gold Coast at 1129 Northern Blvd., Suite 410, Manhasset, New York.
• Feel free to contact Sima or Homa for additional information.  go to: bit.ly/artsbysima

Time to help out a fellow artist - - - 

Homa Amid, who I met on the Keller Williams/Vincent Smith School event back in May, happens to have a very creative sister (Sima) who's an artist. Mildred Tassone, asked me to come on-board with some voice & production work for a promo of Sima's art exhibit over at - Keller Williams Realty in Great Neck, N.Y. 

By: +Tom Clifford, VoiceOver & Creative Services

516.488.8840

Trump's Fiery Fox battle reaches back to the 1990's with Tom Clifford as the voice of "The Donald"

The ongoing hoopla with Fox New's presidential debate moderator, Megyn  Kelly and "The Donald" has his poll ratings lifting upwards around the country. This is not the first time Trump has gone toe-to-toe with a celebrity counter-part.

Back in the 1990's I was fortunate enough to be a regular on MTV's Celebrity DeathMatch animated Claymation series. The show was a comedy that pitted the days Celebrity's against each other in a ring and had them fight it out to the d-e-a-t-h of one of 'em...sometimes both were squished, stabbed, bludgeoned, shot, or any other manner of outlandish demise. It was pretty popular at the time and is still a favorite among today's young set. Figured why not dip into the archives for a little Throw-Back Thursday with the possible caveat of having Megyn & "The Donald" duke-it-out in todays ring of public opinion!

 

I do a pretty convincing Trump "You're Fired", but hardly 'dead-on' when it came to consistency. Back then MTV had actors audition for the parts over the phone. Occasionally, there'd be a frenetic call for an additional voice after a voice session in the Studio. I had just finished with Sammo Hung and was asked if I did Trump. I gave some good "u'r Fired's" and the rest was so-so I thought. In cases like this, if they wound up using the voice you'd get a call from your agent. The call came in...Check please. On my next booking with them I learned from the director that they chose to use my rendition of Trump not so much because of its 'dead-on' qualities, but because it had the right cantor and pacing that closely mimicked Trump's.   

Click to Play DeathMatch

By: +Tom Clifford, VoiceOver & Creative Services

516.488.8840

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The Mortuary's Mystere Escape Room - amps up with Tom Clifford's Drill-Sergeant

Tom Clifford was asked back to record a feature segment of the "Drill-Sergeant" character for the Mortuary's Mystere Embalming Escape Room, down in NOLA.

THE MYSTERE EPIC ESCAPE ROOM EXPERIENCE at the world famous MORTUARY HAUNTED MANSION is a fully interactive and immersive LIVE ESCAPE GAME. You and your friends, family members, and colleagues are at the center of a thrilling mystery unlike anything you have ever done before. Test your wits and your grace under pressure.

The voice is a cross between George C. Scott's interpretation of General George S. Patton and the drill sergeant from Stanley Kubrick's "Full Metal Jacket" played by; R. Lee Ermey. The copy was filled with trademark sayings and descriptive escape room rules. Click on the 'Play' arrow to the right to catch the original run-through of the Drill Sergeant in " Full Metal-to-the-Pedal Utube Action" .

 

By: +Tom Clifford, VoiceOver & Creative Services

516.488.8840

 

Utah Transit Authority Rails-Out their FarePay Promo with Tom Clifford

Revisiting the Salt Lake City area of Utah again with a booming read for the UTA's Fare-Pay radio Promo. Last time out in this neck was on the Apolo Ohno 8-Zone campaign and the Mormon Tabernacle Chroir.

My agent in Salt Lake City sent me out on a series of spots for the UTA Fare Pay program. Wound up booking the Tasty spot. They wanted it much the way Ving Rhames does the Arby's "We have the Meats" campaign. Booking the spot was one thing, but recording and not over modulating was the real task. It's a 'booming' voice that needs steady monitoring or the volume starts to crack. Skyping with Metcom Studios in Salt Lake City they knew of the difficulties and were able to monitor the levels and catch any rise in variance.  

The creative teams writing for 'Tasty' wanted to parody the Arby's spot for what usually is a straight forward approach to promo ride cards.

Using such phrases like; Fresh & Tasty... and Scrumptious to describe a fare-ride ticket took on a border-line ridiculousness. At one point the writer asked for a little James Spader in the attitude. Whether that's apparent in some of the read or not, it was fun throwing out possibilities to make the copy as abstract and humorous as possible. Nice to able to flex some vocal muscles with people that know how to run with it. PLAY SPOT

 

By: +Tom Clifford, VoiceOver & Creative Services

516.488.8840

AC Holding establishes a global presence with +Tom Clifford, VoiceOver & Creative Services

AC Holding chooses +Tom Clifford, VoiceOver & Creative Services as the Nano-Tech voice to their video for world-wide reach of services.

Began in 1979, AC Holding is a privately held family business with a diversified group of companies anchored on trading, distribution and new business opportunities.

Plan-A Advertising had a vision of their own of how to break through the clutter with the diverse companies under the AC Holding banner. All state-of-the-art in their own right, Plan-A wanted a theme that revolved around AC's present technology and how to be empowered by it. As they like to remind viewers -The future doesn't wait for anyone!

They wanted a voice to complement the story-board that focused on the high-tech mechanics of AC's businesses (with frames that cotton to the movie - Minority Report). The video produced by Plan-A Advertising  makes us feel that we're in a Worlds Fair exhibit depicting what it could be like now and not just in the not-so-distant future.

We didn't think the voice should be preachy or trumpeting what the future holds for us. So, thinking maybe that little-sound-in-the-back-of-your-head effect could be useful, we decided on something that said, this might be what the future would sound like. Having always been a fan of Peter Thomas, (in particular his voice-over on the Traveler's Exhibit at the 1964 Worlds Fair) we continued that retro dynamic with special effects on the ACH voice. The sound is EQ'd to that of a low quality head-set. Textured, so sharp, that it almost hurts your ears. For lack of a better term, we coined it; the Nano-Tech effect. Very grateful to the folks at Plan-A Advertising for letting me in on this one. It was nice to be able to stretch some creative juices. Nadiya, a new member of the 'Team' that I hadn't worked with before, was terrific with conveying vividly the essence of the project that gave me a tangible point of entry. And that's a big factor in this business. Direction is everything. I feel like I'm really a part of something with this one.

By: +Tom Clifford, VoiceOver & Creative Services

516.488.8840

The Mortuary brings "Mystere Escape Rooms" to a new level with Tom Clifford, VoiceOver & Creative Services

Leaned a new one about the Haunt Industry...

Seems the rage around the Haunts is - Escape Rooms! This is where you pay for the real life sensation of you and your team being locked in a room with the task to escape before the time runs out. Usually 60 minutes. You begin by solving puzzles, uncovering clues, deciphering riddles and discover hidden keys to unlock the door to freedom. All with the satisfaction that your skills set you free!

The Mortuary Haunted Mansion in New Orleans wasted no time in putting together a complete package for it's Escape venue - Mystere Escape Rooms.

There are Five Rooms of the Mystere and all five need a different voice to introduce their various aspects, ratings and skill level difficulties to the public. From Karloff's voice to a scaly-wag pirate, these rooms come alive with distinction and engage event seekers.

 

 

Wrapping it all together as carnaval ringmaster is MORTO the puppet clue-master. He's a wise-craker.

He'll be showing up on Youtube soon enough...with links.

 

The Mystere Escape Rooms are supported with a thirty second television spot produced by PSX, Inc. , with Tom's contemporary youngish voice. It has YouTube presence for WW exposure with this link at the Mortuary's YouTube Channel and at Mystere Escape Rooms.

 

 

By: +Tom Clifford, VoiceOver & Creative Services

516.488.8840