Wednesday, October 27, 2021

Supply Chain issues Accent a New Atmosphere

It was a little more than a year ago that we did a voice-over for what seemed at the time to be a rather benign and not very topical - cargo container atmosphere conditioning system. 

Hadn't even a remarkable intro to captivate and engage the reader other than; Hey ever hear of Shipping..Container..

...Atmosphere control?   Who...What...

Well, today you can't hear about anything but shipping cargo containers and their fate of being adrift at sea or in line waiting at ports of entry for personnel to unload them. Last year I had described the containers the way you might spot a sea lion...randomly. Today, we've seen scores of those monster-tankers all in a row dotting the horizon like so many flattened dominoes. All of a sudden it seems, we developed supply-chain problems. Not so much with getting's more a personnel shortage for unloading these monstrosities. 

 Guess what's in 'em? Cars, tv's, clothes and anything from abroad...including fruits & vegetables. If you want them to stay fresh they need an entirely comfortable atmosphere to survive their sometimes long journeys and currently their long wait times while in unloading queues. 

Enter Purfresh, the only company in the world that combines the ability to generate ozone for the entire duration of the ocean voyage with real-time satellite and GSM monitoring of the internal container environment.  

The Controlled Atmosphere System with ozone, delays ripening of commodities; and ozone’s chemical reduction properties make the fruit safer to eat, by reducing pesticide fungicide residue.


The agency is continuing with the British accent voice-over that may lend a more sophisticated edge to the copy. They gave the video its own page from that of the Home-Page opener. We had to change the landing page link for sampling the spot to: Purfresh Transport Page. Still addressing the Corona virus, now most of the concern has shifted from - how long it'll keep shipments fresh for the duration of the voyage to - while waiting in port in queue to unload.

How-it-Works: The pathogen eradicating properties of managed C02, O2 and ozone creates a controlled atmosphere that slows down decay and mold growth, further extending the retail shelf-life of fresh produce. What’s more, it also reduces the risk of contamination from harmful pathogens like e coli and corona viruses by up to 99%. 

Click New link to view video with: British Accent



On the Haunt home front, here's a little something that WWL TV (NOLA) put together about Haunted Houses adapting during the season with COVID to contend with: The Mortuary is featured on TV

 Also Scaring up some Shocking Results this Halloween Season with Terrifyingly Good Numbers in the Eardrum & Eyeball Categories are:


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